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How to align your investments with your values:

Socially Responsible Investing

ESG Investing.png

Socially responsible investing

enables you to align your investments with your values

August 2019

Stacy Marcus

What is Socially Responsible investing (SRI)? A way to "walk the talk"

SRI is when you invest in companies with practices and products you support with good environmental, social and governance practices. SRI empowers you to put your money where your mouth is. A claim of committed environmentalist is hard to support if you’re invested in companies destroying the environment.

How to SRI

  1. Invest only in companies with strong ESG (environment, social, governance) ratings;

  2. Avoid industries and companies which you believe do not have ethical business practices and products.

For example, you may choose not to invest in companies which employ child labor and/or to invest in companies with strong diversity initiatives.  

Do-it-yourself SRI can be tricky. Don’t fall victim to marketing hype

Determining the true environment, social and governance policies of a company can be difficult. Just because a company says it is socially responsible doesn’t mean it is. The right marketing campaign can craft an image that doesn’t reflect actual policy or product. 

ESG funds are one of the fastest growing asset classes receiving $5.5 billion in net in-flows in 2018. To benefit from this trend some funds have simply relabeled as ESG-“focused”. Others claim they are ESG funds but have holdings which do not comply with ESG principles. In general, if a fund states it “may hold companies that would be omitted by some exclusionary ESG strategies,” it may invest in sectors ESG advocates reject, like tobacco, oil and gas and defense.

The qualifications of good companies may not be immediately apparent 

Identifying qualified companies is not as simple as avoiding products like tobacco and guns. Fundamental research may be necessary. The Visa credit card company, for example, is a top performing holding selected by the Calvert ESG fund “for its good governance, a meaningful investment in data protection and higher-than-average female representation on its board.” 

Funds can be a simple way to vet companies and/or diversify with a single investment

Mutual Funds and Exchange Trade Funds may be actively managed or structured to track an index. An ESG index fund will seek to mirror the performance of a relevant index, like:

  • The MSCI KLD 400 Social Index and MSCI World SRI Index providing "exposure to companies with outstanding Environmental, Social and Governance (ESG) ratings and excludes companies whose products have negative social or environmental impacts," or 


ESG investments can outperform non-ESG portfolios but it’s not easy so choose wisely

Looking back five and ten years, the best-performing ESG funds offered annualized returns ranging from 12% to 18%, compared with 10% and 17% for the S&P 500. When selecting funds, it is important to consider performance as well as investing mandate and ESG criteria.   

Bloomberg provides data across many criteria as well a composite score. The ESG funds with the highest scoring, as of November 30, 2018* were:
















Source: Bloomberg

*Updated rankings, as of June 2019, can be viewed here.


The label "socially conscious fund" does not indicate a common investing focus

Socially conscious funds can have very different investing mandates and benchmarks. From the funds listed above:


Brown Advisory Sustainable invests in companies which “effectively implement sustainable business strategies to drive heir earnings growth.”

The Calvert Fund “is guided by The Calvert Principles for Responsible Investment.”

The Ave Maria Fund “invests in companies that do not violate the core values and teachings of the Roman Catholic Church.”

Putnam Sustainable Leaders focuses on companies that “exhibit a commitment to sustainable business practices.” 

The Vanguard FTSE Social fund invests to “track the performance of the FTSE 4Good US Select Index.”


The Iman Fund “seeks growth of capital while adhering to Islamic principles” investing in securities in the Dow Jones Islamic Market Indexes as well as “securities chosen by the advisor that meet Islamic investment principles.”


More ESG and SRI Funds

The following funds were not reviewed for performance or adherence to ESG or SRI investing criteria. Information is provided solely to illustrate the range of investment focus. The inclusion of any fund in this article is for educational purposes only and shall not constitute a recommendation, offer or solicitation to buy or sell any security product, service or strategy.    



Women in Leadership U.S. Equity Portfolio (GWILX)

Portfolio of companies with significant female representation in leadership.


Pax Ellevate Global Women’s Leadership Fund (PXWEX)

Invests in Impax Global Women’s Leadership Index of companies rated highest in the world “for advancing women on boards and in executive management.”


SPDR SSGA Gender Diversity Index ETF (SHE)

Tracks index of companies "that are leaders in advancing women through gender diversity on their boards of directors and in management."




Domini Social Equity (DSEFX)

Invests in companies that “protect the environment, produce safe and useful products, and treat workers, investors, and suppliers fairly.”

Parnassus Endeavor Investor (PARWX)

Invests in companies that provide good workplaces for their employees.

iShares MSCI ACWI Low Carbon Target ETF (CRBN)

Focused on companies that “care about the environment.”

SDRP S&P 500 Fossil Fuel Reserve (SPYX)

Tracks S&P 500 after removing companies owning fossil fuel reserves-crude oil, natural gas and coal.





iShares MSCI USA ESG Select ETF (SUSA)

Screens out companies seen as ethically or morally questionable, notably excluding tobacco.


Vanguard FTSE Social Index (VFTSX)

Tracks index of stocks screened for certain social, human rights, and environmental criteria.


TIAA-CREF Social Choice Equity Fund (TICRX)

Seeks to replicate performance of Russell 3000 index, sans companies that don't meet its ESG standards.

iShares MSCI KLD 400 Social ETF (DSI)

Tracks index of companies with “superior environmental, social and governance ratings.”

To learn more about socially responsible investing or how to start investing visit Tips & Insights. To receive free advice on financial decisions and planning to achieve goals visit WIN



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